Fundamentally very interesting. First point goes to KKR
acquiring 60/40 of COTY
won't only get billions of dollars, but also a strategic partner. This is synergy. Second, Kylie Skin launching in Europe will build up great hype and sale among her 177M(Insta) and 30M+( twitter
) fans. Especially during this time when states are reopening, teenage girls are going to rush to cosmetic stores...hmm could cosmetics be the next rare item like toilet paper too? I believe people are excited to go out. And psychology wise, I believe girls will want to look good before going out for the first time in 3 months! Moreover, compared to the industry, COTY
is still very undervalued. U can look at simple ratios. Im confident af
, but again, I could be wrong!