Tokens are speculative investment, for sure, risk of cryptomarkets could multiply with risk of startups, thats always risky in my eyes. On the other hand Holo brings nice payment solution, beyond a typical blockchain.
what we saw in the last days is not just a pump, more like a swing over the last 3 month, in my opinion a double or even 10x could be possible for sure other tokens like eos should be on our radar too