Just recently held was the Xbox E3 conference, where Xbox ( Microsoft
) announces all new games and consoles. Within this week alone where the conference was held, a sudden increase roughly of 12% was reached in share market price. A new console that Microsoft
announced is called Project Scarlett and will be 4x more powerful than the previous Xbox one x. Creating excitement for customers in this industry. In addition, Microsoft
also spoke roughly around the topic of game streaming, with a new project called X-Cloud and will stream almost virtually on any device capable of internet streaming. The game streaming market has become bigger by the year with other competitors such as Googles Stadia, PlayStation Now ( Sony
Corporation) and other smaller companies. If Microsoft
want to stand out from Googles Stadia in particular, Microsoft
will need to be fast, reliable and minimize as many network faults as possible. Google
have an advantage in the streaming industry as it's been streaming data to the world for many years and provides a leverage that Microsoft
doesn't when it comes to servers and networking. Microsoft
will need to work extra hard to get where they want with additional investments to server hardware.
I do conclude that Microsoft
is a perfect company to go long with, a positive annual revenue stream with an estimated 10.85% growth in total revenue per year makes Microsoft
perfect to continue expanding within the gaming and computer industry.