WHR: Would U You Buy WHR Appliance Or Foreign Brand Applicances?

Whirlpool , a household brand worldwide and throughout US.
But facing cost and foreign competitive pressures, it has a negative impact on WHR's profitability in the years ahead.

Is WHR approaching an end of a long term uptrend in 2018?
Or its the consolidation since 2015 not completed?

From a technical picture, WHR is in the final leg of its uptrend in the form of an Ending Diagonal .
Ideally but not necessary, prices should break its 2015 top at $217.11 to complete its entire uptrend since Mar 2009.

A higher possibility will be a upside target of its Minuette ( iii ) top at $202.99.
A break above $224.11 will invalidate the Ending Diagonal analysis.

An alternative will be Minuette (iv) is still incomplete and could still form a lower low in the coming days before resuming the upside to complete Minuette (v).

Another alternative possibility will be Minute ((iv)) is still forming as a FLAT pattern.
This is the less likely possibility but not completely ruled out.

Comment: WHR released earnings after-market-hours on 23/10/17.
Figures and guidance were below expectations, along with more negative news released with regards to SEARS, prices gap down and stayed down.

Prices broke below Minuette Wave (v) as per the alternative wave count.
In order for the Ending Diagonal to remain valid, prices should find support in the nearby range before turning up to complete the entire price pattern.

A incisive break and close below $157 will invalidate the entire analysis, implying a more complex consolidation.
Comment: Prices have consolidating sideways for the last couple of days following to the gap down post earnings.

Prices is very likely to retest its post gap low before resuming its final upside (as the first post).

Any break below $157 will invalidate the upside bias.

Comment: WHR has made a successful test and bounced off the near term low.
This low should hold in order for a move higher.

A break of this near term low:
(1) Could delay the move higher to complete this Ending Diagonal
(2) Invalidate this Ending Diagonal for a larger consolidation.

Comment: It appears that Minuette Wave iv low is almost confirmed.
As long as prices do not break key support, we can expect prices to reach the high of Minutte Wave iii and more to complete its final leg of the ending diagonal.
Comment: Prices broke out of its textbook A-B-C retracement channel in strong above average volume.
In addition, Minuette Wave iv formed an unorthodox low which is a indication of the strong underlying buying pressure.
Prices are either forming Subminuette Wave iv or Minute Wave ii.
The bottom line for either options will be continued upside towards its final upside Minuette Wave v.


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