The chart and fundamentals are too easy here, right? What am I missing?
Consumer Staples have been hit hard and I would own most of these companies during any time period. However, the market gave us a gift and it should be easy to capitalize. Going long here on pure fundamentals. On a technical basis, the chart looks good but keeping my eye on crossing the 200 day SMA. If it does cross, probably buy some calls to further capitalize.
On a related note, Wal-Mart looks good on the recent dip.