NIKE BREAKDOWN (NKE)...POTENTIAL LONG OPPORTUNITYHey hey Tradingview family!!! Joseph here AKA JosePips! Just wanted to come on this week and do a breakdown on the company Nike & what I see technically potentially happening next on this stock! In this video you will get a in depth breakdown of
1. Overall price action structure/context
2. Momentum & understanding how momentum can be used in your trading
3. Supply & Demand principles
4. Technical confluence & how to really use indicators to build your edge in trading
So I hope you guys enjoy this video and breakdown!! Boost this post & follow my page for more content!
Cheers!
NKE trade ideas
Nike Is Struggling. Will Earnings 'Just Do It' For Investors?Nike NYSE:NKE plans to report earnings next week at a time when the stock has been a real rollercoaster -- down some 60% since its 2021 peak, up 30% from its April low and off 10%+ from its recent August high. What does fundamental and technical analysis say could happen next?
Let's see:
Nike's Fundamental Analysis
The athletic-goods giant plans to report fiscal Q1 results after the bell next Tuesday as CEO Elliott Hill approaches his one-year anniversary of taking the helm.
Hill worked for 32 years at NKE before retiring in 2020, but management brought him back as CEO last October after a simply disastrous period under his predecessor, John Donahoe.
Nike beat analysts' top- and bottom-line estimates when it reported fiscal Q4 results in June, earning $0.14 per fully diluted share on $11.1 billion of revenue.
That said, sales fell 12% year over year -- the fifth straight quarter of year-over-year sales contractions. Meanwhile, fiscal Q4 EPS tumbled 86.1% from the $1.01 that Nike reported for the same 2024 period.
As for the quarter NKE will report next week, Wall Street is expecting the shoe giant to unveil $0.27 of GAAP EPS on about $11 billion of revenue.
That would represent another year-over-year sales contraction (about 5.3% this time), as well as a 61.5% drop in EPS from the $0.70 that NKE made in the same period last year.
In fact, 11 of the 19 sell-side analysts that I can find that cover NKE have lowered their earnings estimates since the quarter began, while just four raised them. (The remaining four left things unchanged.)
Nike's Technical Analysis
Next, let's look at NKE's chart going back some seven months and running through Tuesday:
Readers will see that Nike is at a crossroads in the chart above.
First, the stock has put in a "double-top" pattern of bearish reversal with a $73 downside pivot, as marked with the red boxes above marked "Top 1" and "Top 2."
The stock has already lost its 21-day Exponential Moving Average (or "EMA," marked with a green line). And in doing so, it probably lost the swing-trade crowd.
Similarly, NKE has also lost its 50-day Simple Moving Average (or "SMA," denoted with a blue line). That likely forced some institutional portfolio managers to reduce their long exposure.
Meanwhile, Nike is now approaching its 200-day SMA (the red line above) as the company prepares to release its next earnings report.
That's where support will either show up ... or the dam could break. After all, few moving averages matter more to investment professionals than the 200-day SMA does.
Readers will also see that the 21-day EMA (the green line) has crossed below a falling 50-day SMA (the blue line). That's sometimes referred to as a "mini death cross" or "swing trader's death cross," which can be a short- to medium-term bearish technical signal.
Additionally, readers should also note the still-unfilled gap that Nike created in late June (marked with the small yellow oval in the chart's center).
Now remember, gaps don't always fill, but they usually do at some point.
In fact, a standard 61.8% Fibonacci retracement of Nike's early April/late July rally (marked with a blue rectangle in the chart's center) lines up almost precisely with a fill of that gap. This could be something to keep in the back of one's mind.
Separately, Nike's Relative Strength Index (the gray line at the chart's top) is growing weaker, but isn't yet in a technically oversold state.
However, the stock's daily Moving Average Convergence Divergence indicator (or "MACD," marked with black and gold lines and blue bars at the chart's bottom) is postured quite bearishly.
All three of the MACD's components currently tell a cautionary tale. For example, the histogram of the 9-day EMA (the blue bars) has been below zero for about a month now.
The 12-day EMA (the black line) has been running below the 26-day EMA (the gold line) for close to a month as well, with both lines below zero for about a week. All of that is short- to medium-term bearish technically.
Options Option
Options traders who think institutional support ultimately wil l show up at the 200-day line might consider a bull-put spread in this scenario. Example:
-- Sell (write) one Oct 3 NKE $70 put for about $2.50.
- Purchase one Oct 3 NKE $67 put for roughly $1.35.
Net credit: $1.15
They would receive a $1.15 net credit along with the obligation of possibly having to purchase 100 NKE shares at $70 upon expiration the Friday after next week's earnings report. Of course, the trader's net basis would be $68.85 should that happen.
But the trader has also paid for some insurance in the example above. The person will have gained the right to sell Nike shares at $67 that Friday should the trader end up eating the stock at $70.
In that case, the person's maximum loss would be $1.85 -- a $3 loss on the equity trade minus the $1.15 net credit on the options spread.
(Moomoo Technologies Inc. Markets Commentator Stephen “Sarge” Guilfoyle had no position in NKE at the time of writing this column.)
This article discusses technical analysis, other approaches, including fundamental analysis, may offer very different views. The examples provided are for illustrative purposes only and are not intended to be reflective of the results you can expect to achieve. Specific security charts used are for illustrative purposes only and are not a recommendation, offer to sell, or a solicitation of an offer to buy any security. Past investment performance does not indicate or guarantee future success. Returns will vary, and all investments carry risks, including loss of principal. This content is also not a research report and is not intended to serve as the basis for any investment decision. The information contained in this article does not purport to be a complete description of the securities, markets, or developments referred to in this material. Moomoo and its affiliates make no representation or warranty as to the article's adequacy, completeness, accuracy or timeliness for any particular purpose of the above content. Furthermore, there is no guarantee that any statements, estimates, price targets, opinions or forecasts provided herein will prove to be correct.
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Nike 1W - Just buy it?Nike is showing signs of a reversal after a prolonged downtrend, holding the key buy zone at 69.52, which aligns with the 0.618 Fibo retracement. The breakout of the descending channel adds weight to a structural shift, with the first target seen around 97.63, where the 1.618 Fibo extension and a major resistance zone converge. A successful breakout above this level would open the path toward 125.73, coinciding with the MA200 and a significant volume cluster. While the MA50 still hovers under price, suggesting caution in the short term, the overall structure points toward a bullish scenario.
Fundamentally , Nike remains solid, supported by recovering consumer demand and cost optimization, while its strong brand and institutional interest create a backdrop for sustained growth.
The tactical outlook favors a bullish continuation as long as price holds above the 69.5 zone, with upside targets at 97.6 and 125.7.
If buyers manage to maintain momentum, the market might just rewrite Nike’s slogan: “Just buy it.”
Nike Is BackNike’s new “Win Now” campaign, led by returning CEO Elliot Hill, is designed to bring the company back to its sporting core and reverse recent financial struggles. Much of Nike’s stock price decline was self-inflicted, the result of strategic missteps under former CEO John Donahoe. His heavy pivot to a direct-to-consumer model and reduced retail presence worked during the pandemic—when online shopping surged—but faltered once consumers returned to brick-and-mortar stores, allowing performance-driven rivals such as Hoka, On, and Brooks to capture market share.
Hill, who rose through Nike’s sales channel over a 32-year career before retiring in 2020, is now coming out of retirement to lead the turnaround. His deep institutional knowledge and firsthand experience driving Nike’s commercial growth make him a natural fit for this moment. He is re-establishing wholesale partnerships, sharpening in-store presentation, and reinforcing the brand’s presence in key performance categories.
On the product side, Nike’s 2025 lineup underscores a return to innovation, with ultra-cushioned models such as the Nike Vomero Plus, released in August, and the upcoming Vomero Premium, launching October 3. These shoes have been well received, with JD Sports remarking: “We think Nike is doing all the right things in terms of resetting the business.”
The momentum signals Nike’s renewed commitment to sport and performance, a shift away from its recent fashion-driven emphasis. With Hill at the helm, sentiment is building that the “old Nike” is back, and with major sponsorship visibility at the U.S.-hosted FIFA World Cup in 2026, analysts anticipate further revenue surges ahead.
Just Do It: Long Nike’s Wedge to WealthMacro Picture for Nike as a Value Play
Brand Moat & Market Leadership
Nike remains the global leader in athletic footwear and apparel, controlling ~38% of the U.S. athletic footwear market.Strong moat with a brand synonymous with performance, lifestyle, and endorsements (LeBron, Ronaldo, Serena).
Valuation Compression
Historically trades at 25–30x forward P/E.
Currently at ~19x forward earnings — a discount to its 5-yr average.For a dividend-paying global leader with pricing power, this presents a value entry point.
Earnings Tailwinds
Cost optimization, direct-to-consumer (Nike.com + SNKRS app), and inventory normalization post-COVID supply chain issues.Potential boost from China re-opening recovery (Nike’s 2nd largest market).
Dividend & Buybacks
Consistent dividend growth for 21 consecutive years. ~$18B buyback program underway, reducing float and boosting EPS long-term.
Macro Tailwinds
Consumer Shift toward athleisure and wellness supports Nike’s long-term sales growth. Dollar Softening: A weaker USD would increase international revenue contributions.
Global Sporting Events (Olympics 2028 in LA, FIFA 2026) provide cyclical marketing catalysts.
Technicals:
Falling Wedge Structure
On the weekly chart, NKE has been in a prolonged downtrend from its ~$175 ATH in 2021.Price has compressed into a classic falling wedge, with lower highs + flattening lows, often a precursor to trend reversals.The breakout zone aligns with ~$75–$80, a region that historically acted as support turned resistance.
Oversold / Capitulation Signs
Weekly candles show extended downside pressure, but momentum is waning.
Trade Idea:
Entry Strategy
Initial Long at ~$71 (current level, aligning with wedge bottom & first green arrow).
Add Exposure at ~$60–62 (secondary green arrow support zone, confluence with long-term trendline).
Exit Strategy
Swing/Medium Term: Target $95–$105 (prior support/resistance zone + wedge measured move).
Long-Term Core Hold: Let partial position ride toward $120–$130 as Nike re-rates back to historical multiples.
Nike approaches breakout with bullish technical indicators Current Price: $70.89
Direction: LONG
Targets:
- T1 = $75.00
- T2 = $79.00
Stop Levels:
- S1 = $68.50
- S2 = $66.00
**Wisdom of Professional Traders:**
This analysis synthesizes insights from thousands of professional traders and market experts, leveraging collective intelligence to uncover high-probability setups. The aggregated perspectives signal confidence in Nike’s upside potential, particularly driven by strong brand resilience and technical momentum in 2025. Professional traders emphasize the importance of Nike's ability to capitalize on expanding global market share while managing margin pressures amidst inflationary dynamics.
**Key Insights:**
Nike continues to dominate the highly competitive athletic and leisure apparel market, supported by robust demand for both footwear and apparel. The company’s strategic focus on direct-to-consumer (DTC) channels, which offer stronger profit margins compared to wholesale, is boosting investor confidence. Furthermore, Nike’s innovation in sustainable product development and its ability to capture demand in emerging markets positions the brand for accelerated growth.
Current trading patterns suggest strong bullish sentiment, as resistance levels near $72–$73 are on the verge of breaking, propelled by higher institutional buying volumes. The recent improvement in gross margin and operational cost management provides further tailwinds for price action. Analysts have flagged Nike’s consistent ability to drive revenue growth above industry averages while expanding its digital sales footprint.
**Recent Performance:**
Nike’s stock has seen modest recovery from its August lows near the $66 range, reaching $70.89 today. The upward movement coincides with the company's fiscal Q1 earnings release earlier this month, which exceeded street expectations on both revenue and earnings-per-share metrics. Positive market sentiment has been reinforced by management's commentary on sustained demand in North America and a rebound in sales in China, which were previously impacted by COVID restrictions.
**Expert Analysis:**
Experts note that Nike's current valuation at $70.89 reflects a strong appetite for growth assets as broader equity markets maintain bullish momentum. Technically, Nike reflects bullish trends with its RSI approaching 60, indicating room for further upside before overbought levels. Analysts have also flagged the significant accumulation phase between $68–$70, showcasing traders positioning for further price advances.
The breakout near $73 suggests multiple levels of resistance-clearing potential. Momentum indicators, including MACD, signal upward crossovers, affirming Nike’s price trajectory. Institutional investors have maintained net-long positions, driven by management's optimistic guidance for fiscal 2025 and continued global sales growth.
**News Impact:**
Nike’s recent earnings call highlighted enhanced product innovation and marketing strategies for upcoming quarters, providing catalysts for long-term growth. The expansion of the company’s direct-to-consumer channels continues to appeal strongly to global consumers, while executive comments about e-commerce expansion suggest operational efficiency gains. Investors remain encouraged by Nike’s ability to navigate higher input costs without sacrificing profitability or pricing power.
**Trading Recommendation:**
Nike's bullish setup suggests a favorable entry point for long positions, particularly at the current price of $70.89. With resistance zones near $75 within striking distance, traders could exploit upside potential fueled by strengthening fundamentals and technical momentum. The recent recovery from lows, combined with optimistic fiscal 2025 guidance and improving global demand, offers confidence in breakout scenarios. Position sizing and strict risk management are recommended, given macroeconomic uncertainties that could affect consumer sentiment.
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NKE - Potential Bear SwingNKE - Potential Bear Swing
Timeframe - 2 weeks to 3 months
Volume
Weakening volume observed, opposed to Jul period
Price Action + Trend
- bullish trend broken
- Price broken out of downtrend line
Ichimoku
- Conversion line crossed baseline
- Lagging line crossed both base and conversion line
- Kumo cloud thinning and red cloud forming
Patterns
- Rounding top
- Double Top
Oscillators
- MACD - Bearish MMT intact
- StochRSI - RSI near high stochastic on good momentum toppish
- DMI - Bearish mmt picking up, DM + DM - showing divergence, DX turning up towards 20
Conclusion
- Set up 2
- low to mid risk
- high return
Nike Wave Analysis – 25 September 2025- Nike recently broke support area
- Likely to fall to support level 64.00
Nike recently broke the support area between the key support level 70.70 (which stopped the previous correction (4) in July) and the 50% Fibonacci correction of the upward impulse from June.
The breakout of this support area accelerated the active medium-term impulse wave (C) of the long-term ABC correction (4) from the end of July.
Nike can be expected to fall further to the next support level 64.00 (former resistance from June and the target for the completion of the active impulse wave (C)).
Nike, Inc. (NKE): Global Brand LeaderNike, Inc. (NKE): Global Brand Leader Entering Renewed Growth Cycle With Strong Balance Sheet, Expanding DTC, and Margin Recovery Potential
NIKE, Inc. (NKE) – Global Leader in Sports Apparel and Footwear
Nike (NKE) is one of the world’s most recognizable consumer brands in sports and lifestyle. The company designs and sells footwear, apparel, and accessories under the Nike and Jordan brands. Its competitive advantage rests on three pillars: a powerful brand and marketing platform (athletes, teams, cultural collaborations), continuous product innovation (materials, cushioning, lightweight design, aesthetics), and a well-developed omnichannel sales model. Nike combines its own channels (DTC: stores, apps, online) with selected retail partners — a structure that allows the company to control assortment and pricing, bring bestsellers to market more quickly, and protect margins. The most stable demand drivers are running, basketball, and lifestyle lines, where the brand has traditionally been strong. Growth areas include the women’s segment and kids’ collections.
Investment Attractiveness Factors
1. Growth Strategy and Innovation
Nike maintains the largest market share in key regions, significantly ahead of its closest competitors (Adidas, Lululemon). Its products are distributed globally, and the iconic Swoosh has become synonymous with quality and innovation. This brand strength provides Nike with pricing power, enabling the company to sustain premium positioning even under consumer demand pressure. The scale of operations supports large investments in marketing, R&D, and digital infrastructure. Collectively, these form a durable economic moat that protects the business from competition and ensures long-term sustainability.
A key strategic priority is the expansion of direct-to-consumer (DTC) sales, which already account for about 40% of revenue and deliver higher margins. The growth of mobile apps and e-commerce platforms allows Nike to manage customer relationships directly, generating incremental revenue streams. The company is also investing heavily in innovation: new footwear lines (e.g., Pegasus Premium), sustainable materials, and personalized solutions. Marketing initiatives are being intensified around major global events, including the upcoming 2026 FIFA World Cup, which analysts estimate could generate more than $1 billion in additional revenue.
Following a weak FY2025, the market expects a recovery. Consensus forecasts call for double-digit EPS growth over the next two years and operating margin expansion to ~10% by 2028. This suggests the company has passed the trough of the earnings cycle and is entering a renewed growth phase.
2. Financial Strength and Capital Return
Nike maintains a solid balance sheet, with cash holdings exceeding debt obligations (net debt/EBITDA < 0). Free cash flow yields approximately 3%, providing both investment flexibility and a cushion for shareholder returns. Return on equity remains robust at ~23%.
The company continues to demonstrate commitment to capital return: dividends have increased for 23 consecutive years, with a current yield of ~2.2%. In addition, Nike has authorized an $18 billion share repurchase program, of which over $3 billion was executed in 2025. These measures enhance shareholder value and reinforce management’s confidence in the company’s outlook.
From a valuation standpoint, shares appear moderately attractive: EV/Sales is currently ~2.0x versus a historical average of 3.2x. The technical backdrop is also constructive: the stock is consolidating above the $66–70 support zone, while oversold indicators suggest limited downside risk.
Ticker : NKE
Price at the time of analysis : $70.89
Upside potential : 12.85%
Target price : $80.00
Nike (NKE) – Climbing the Channel Toward $87👟 Nike (NKE) – Climbing the Channel Toward $87
Nike is trading within a rising channel structure, showing a clear mix of liquidity grabs, BOS (break of structure), and rebalancing zones.
🔎 Key Technicals
Equilibrium Zone: $76–78 – price consolidating at fair value before next move.
Discount Zone: $72–74 – strong demand, potential springboard if retested.
Premium Zone: $82–85 – where sellers may show up, but bullish continuation possible.
Target Zone: $87.31 – upper channel resistance and key liquidity magnet.
📈 Price Projection
Current base building around 77–78 suggests upside continuation.
Path favors a climb along the channel toward $87.31–87.35.
Bullish momentum remains intact as long as price holds above $74 support.
🎯 Trade Plan
Long Bias while above $76 equilibrium
Entry Zone: $76–78
Upside Targets: $82 → $85 → $87.31
Stop-Loss: below $74 (discount zone invalidation)
💡 Nike is showing strong institutional structure — BOS levels respected, liquidity sweeps clearing stops, and higher-lows intact. Bulls aim for $87 before reassessment.
NIKE Bearish soon!NIKE (NKE) Elliott Wave Analysis – Potential Final Leg of Correction Before Reversal
This chart presents a detailed Elliott Wave analysis on the weekly timeframe for Nike (NKE).
The corrective structure is labeled as an A-B-C pattern, with the current move considered a possible Wave 4 nearing completion.
Nike Stock Chart Fibonacci Analysis 081525Trading Idea
1) Find a FIBO slingshot
2) Check FIBO 61.80% level
3) Entry Point > 76/61.80%
Chart time frame:B
A) 15 min(1W-3M)
B) 1 hr(3M-6M)
C) 4 hr(6M-1year)
D) 1 day(1-3years)
Stock progress:A
A) Keep rising over 61.80% resistance
B) 61.80% resistance
C) 61.80% support
D) Hit the bottom
E) Hit the top
Stocks rise as they rise from support and fall from resistance. Our goal is to find a low support point and enter. It can be referred to as buying at the pullback point. The pullback point can be found with a Fibonacci extension of 61.80%. This is a step to find entry level. 1) Find a triangle (Fibonacci Speed Fan Line) that connects the high (resistance) and low (support) points of the stock in progress, where it is continuously expressed as a Slingshot, 2) and create a Fibonacci extension level for the first rising wave from the start point of slingshot pattern.
When the current price goes over 61.80% level , that can be a good entry point, especially if the SMA 100 and 200 curves are gathered together at 61.80%, it is a very good entry point.
As a great help, tradingview provides these Fibonacci speed fan lines and extension levels with ease. So if you use the Fibonacci fan line, the extension level, and the SMA 100/200 curve well, you can find an entry point for the stock market. At least you have to enter at this low point to avoid trading failure, and if you are skilled at entering this low point, with fibonacci6180 technique, your reading skill to chart will be greatly improved.
If you want to do day trading, please set the time frame to 5 minutes or 15 minutes, and you will see many of the low point of rising stocks.
If you want to prefer long term range trading, you can set the time frame to 1 hr or 1 day
Nike - Time to breakout?!Nike (NKE) – Just Do It… Bullish Edition 🏆
After running a marathon straight downhill, Nike finally tied its laces at $65.62 and said, “Enough!” That demand zone was like a comfy Air Max cushion — price bounced right off it.
We’ve got a completed 5-wave drop ✅, a nice reaction out of the vol gap ✅, and a clean path toward some serious upside targets.
Game Plan:
Step 1: Hold above $77.00 – this is our warm-up lap. 🏃♂️
Step 2: Sprint to $85.09 – mid-race checkpoint. 🏁
Step 3: Blast through to $107.47 – the “Strong Supply” finish line. 🏆
Bonus Round: If momentum is feeling spicy, $128.45 could be the victory parade. 🎉
Why the hype?
This is textbook “bottom’s in” energy — demand zone respected, bearish structure completed, and upside room that looks like an open basketball court. Bulls just need to keep possession.
TL;DR:
If Nike clears $85 with volume, the bulls could run all the way to triple-digit land. Just… don’t trip over those moving averages. 😉Good luck and follow for more!
Bearish Setup on Nike ($NKE): Divergence + Supply Rejection📉 I'm watching a high-probability bearish setup on NYSE:NKE , with price rejecting a key 1D supply zone ($77–80) on bearish RSI divergence and fading momentum. A downside gap below adds further confluence.
📊 Technical Context:
Clear 1D supply rejection with divergence
Lower RSI highs vs higher price highs = Bearish divergence
Volume weakening near resistance
Open gap ($65–$68.67) below = magnetic target
Previous BOS indicates potential for continuation move lower
🎯 Strategy Ideas:
Bear Call Spread 80/85 (credit spread with resistance overhead)
Put Debit Spread 75/65 (targeting full gap fill)
⏳ Expiry: Sep 20 – well-timed before IV builds
📌 Setup offers attractive R/R with clearly defined invalidation above $81
🔔 Key Alerts:
$81: "Invalidation – bias flips if breakout confirmed"
$68.67: "Gap close in progress – partial target zone"
➡️ Follow for structured trade setups combining price action, divergence, and options strategies.
NIKE Confirms A Bullish Reversal With An Impulsive RecoveryWe talked about Nike on July 10 with our members, where we mentioned and highlighted a completed higher degree ABC correction in wave IV on the monthly and weekly charts.
Today we want to represent a closer view, as we see a five-wave impulsive recovery away from the lows on a daily chart. It actually confirms the bottom and bullish reversal, but since it can be trading in 5th wave that can stop around 80-85 area, we should be aware of a three-wave corrective setback soon. It can slow down the price back to the open GAP, so ideal buy zone is in the 70-60 area. Invalidation level is at 52.
Highlights:
Direction: Up, but watch out for a correction
Structure: Impulse, Wave 5 in final stages
Support: 70 / 60
Nike - This is the bottom!💉Nike ( NYSE:NKE ) creates the bottom now:
🔎Analysis summary:
More than four years ago, Nike created its previous all time high. We have been witnessing a downtrend ever since and a correction of about -70%. But with the recent retest of an important horizontal structure and bullish confirmation, Nike is about to create a potential bottom.
📝Levels to watch:
$65, $80
🙏🏻#LONGTERMVISION
Philip - Swing Trader
Possible Scenarios for Nike🔺 Pattern:
An ascending triangle is forming, which is a bullish technical pattern if it breaks out with volume above the resistance level.
The TP1 (Take Profit 1) marked in the $64.72–$66.38 USD zone is logical and aligns with previous resistance levels.
🟢 Bullish Signals:
Imminent triangle breakout: if the price strongly surpasses the $59–$60 USD range, it confirms the pattern.
Increasing volume on previous green candles: a good sign of accumulation.
Slightly expanding Bollinger Band: may indicate the beginning of a stronger move.
EMAs are flattening, with a possible future crossover if a rally confirms.
🔴 Risks and Key Levels to Watch:
The macro trend remains bearish: several timeframes (15m, 1H, 4H, 1D) show "BEARISH" zones.
Strong resistances: around $64.72, and especially between $72.31 and $76.00 USD.
If the breakout fails and price drops below $57.43, the pattern is invalidated and price may seek support at lower levels ($52–$50).
Nike is a screaming BUY with target above 80$ in the short termSummary: In short NKE is on reversal mode to the upside and 80$ is on the horizon and 100$+ by next quarter Earnings call which is an upside over 40% NYSE:NKE
Nike (NKE): Technical Strength Above the 200 SMA 🟢
Nike (NKE): Recent Earnings Overview 🏅
Above the 200-Day Simple Moving Average (SMA) 🟩
NKE’s price is currently holding above the key 200-day simple moving average (SMA).
The 200 SMA is widely followed by investors as a long-term trend indicator.
Sitting above this level signals a bullish phase, as it often marks a shift from bearish to bullish market sentiment.
Historically, when a stock breaks and sustains above its 200 SMA after a downtrend, it attracts attention from institutional buyers and can act as a strong support area for further upside .
Key Takeaways from the Earnings Call
China Recovery 🐉
Positive business trends are emerging in greater China, supporting Nike’s international momentum.
Brand Momentum 🚀
Investments in product innovation, branding, and digital transformation remain central to growth.
Shareholder Return 💰
The continuation of share buybacks and regular dividends signals Nike’s commitment to delivering value.
How This Supports the Bullish Thesis
Momentum Confirmation:
Trading above the 200 SMA supports the idea that recent gains are not just a short-term bounce, but reflect a possible trend reversal toward sustained growth.
Institutional Buying Signal:
Many long-term investors and funds use the 200 SMA as a buy trigger, increasing the likelihood of strong follow-through buying.
Risk-Reward:
Being above the 200 SMA, with support from lower moving averages, strengthens the case for manageable downside risk and a clear technical floor.
Combined with recent Earnings, the technical breakout above the 200 SMA aligns with Nike’s solid Q4 earnings results, margin improvement, and positive guidance, all reinforcing confidence in the current rally.
Nike’s position above the 200-day simple moving average—combined with recent strong fundamentals—strengthens the bullish outlook for the stock at this key juncture..
Why This Matters for the Buy Thesis
Earnings Beat: Supports the recent surge in Nike’s stock price and adds conviction to a bullish outlook.
Margin Resilience: Operational improvements reduce risk, even in a tough retail environment.
Brand and Digital Strength: Focus on innovation and digital sales provides confidence for long-term investors.
In short NKE is on reversal mode to the upsie and 80$ is on the horizon and 100$+ by next quarter Earnings call