Vertical Ventures AB engages in the management, development, marketing, and trading of mobile and internet applications. It operates through the Business-to-Business and Business-to Customer segments. The Business-to-Business segment offers licenses and white-label modules. The Business-to-Customer segment covers Wifog Mobile; Wifog.com and applications; and new cashback-site. The company was founded in July 1999 and is headquartered in Stockholm, Sweden.