Crayon recognized as A Leader in the 2023 Gartner® Magic QuadrantTM for Software Asset Management Managed Services
Oslo, September 7, 2023. Crayon, a global leader in innovation and ITservices,has been positioned as a Leader in the latest Gartner Magic Quadrant forSoftware Asset Management Managed Services. "It is an honor to be positioned in the Leaders Quadrant," said Crayon CEOMelissa Mulholland. "We believe this incredible acknowledgment demonstratesourteam's deep knowledge and expertise in providing Software Asset Managementservices. We've gained this expertise through our customer-first focus formorethan 20 years which has shaped our industry-leading practice to help allcompanies, regardless of size, industry, or complexity."
Software is one of the top three investments that most companies make, so notsurprisingly, IT cost optimization is high on board and C-level agendas. AtCrayon, our comprehensive service portfolio combined with the global expertiseof more than 420 SAM consultants and an even larger number of licensingexpertsensures we can address different types of use cases, capable of servingcustomers located anywhere in the world while covering a broad scope ofsoftwarepublishers.
"One of the key aspects of our offering is the alignment with industrystandards, thus ensuring a standardized approach, yet flexible enough to fitevery customer's needs. We feel honored to be placed in the Leaders Quadrantagain," said Crayon CTO Florian Rosenberg.
Crayon takes great pride in being positioned in the Gartner Magic Quadrant.Thereport is considered an excellent and helpful resource for making informeddecisions by organizations when selecting a SAM Managed Services partner.
"Magic Quadrants offer visual snapshots, in-depth analyses, and actionableadvice that provide insight into a market's direction, maturity, andparticipants," according to Gartner. Under its research methodology, vendorsareplaced in four quadrants: 'Leaders, Challengers, Niche Players, andVisionaries'based on how they execute their stated visions and how well they performagainstGartner's market view.
According to Gartner, "Leaders provide mature offerings that meet marketdemandand have demonstrated the vision necessary to sustain their market position asrequirements evolve. The hallmark of Leaders is that they focus on and investintheir offerings to the point where they lead the market and can affect itsoverall direction. As a result, Leaders can become the vendors to watch as youtry to understand how new market offerings might evolve.Leaders typically possess a large, satisfied customer base (relative to thesizeof the market) and enjoy high visibility within the market. Their size andfinancial strength enable them to remain viable in a challenging economy.
Leaders typically respond to a wide market audience by supporting broad marketrequirements. However, they may fail to meet the specific needs of verticalmarkets or other more specialized segments.
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GARTNER is a registered trademark and service mark of Gartner, Inc. and/or itsaffiliates in the U.S. and internationally, and MAGIC QUADRANT is a registeredtrademark of Gartner, Inc. and/or its affiliates and are used herein withpermission. All rights reserved.
Gartner does not endorse any vendor, product, or service depicted in itsresearch publications, and does not advise technology users to select onlythosevendors with the highest ratings or other designation. Gartner's researchpublications consist of the opinions of Gartner's research organization andshould not be construed as statements of fact. Gartner disclaims allwarranties,expressed or implied, with respect to this research, including any warrantiesofmerchantability or fitness for a particular purpose.Gartner, Magic Quadrant for Software Asset Management Managed Services, 05September 2023, Yoann Bianic, et. Al.
For more information contact:Kjell Arne Hansen Head of Investor Relations kjellarne.hansen@crayon.com +47 950 40 372
Melanie CoffeeVP of PR and Communications Melanie.Coffee@crayon.com+47 46 74 8648
About CrayonCrayon is a customer-centric innovation and IT services company with over4,000team members across 46 countries. We optimize businesses' IT estate to helptheminnovate with the expertise they can trust. Our services create value forcompanies to thrive today, and scale for tomorrow. For more information, visitwww.crayon.com
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