e.l.f. Beauty, Inc. stock forum


ELF (e.l.f. Beauty): Potentially undervalued by up to 41.4% according to recent analyses, with strong revenue growth in Q4 2025 beating expectations. Price movements show a dip, but P/E ratios suggest buying opportunities amid consumer sector recovery.

Trending due to positive earnings announcements and insider buying signals.
Snapshot


ELF Head and shoulders but insiders are letting off shares. Not a spectacular day, any thoughts? Im looking for bullish continuation but if the market doesn't continue before FED rate decision this feels like its going to be tied to more of a broader market follow through. Good analyst ratings and news revolving around in-store sales and being in 150 GAP/Old Navy stores.

ELF Low volume mover, this has great potential in the coming days/weeks. great entry yesterday. Happy hunting

ELF ELF (ELF) – Growth Story in Motion

e.l.f. isn’t just another cosmetics brand — it’s a case study in smart capital allocation + viral marketing.
Key highlights:

Revenue 3x: ~$265M (2018) → >$1B (2025).

Net Income 11x: ~$15M → ~$186M.

Balance Sheet: Strong cash, low debt.

Margins: Expanding to ~18%.

📌 Entry: $109 | 🛡 Stop: $49.1 | 📅 May 29, 2025

This is a bet on best-in-class management + long runway for growth. Numbers prove the story, but the market is only beginning to price it in.

⚠️ Not financial advice — personal analysis only.



ELF LOL...JP Morgan issues over weight for ELF. However, the money flow shows the big guys are selling ELF. JP Morgan is trying toe prop the price while they sell. They are pulling a Cramer - Pump while you dump.