LY Corp. engages in the management of group companies and related operations. It operates through the following segments: Media, Commerce and Strategic. The Media Business segment covers the advertisement related services that include search linked advertisement and display advertisement. The Commerce Business segment handles the commerce related services in Yahoo Auction!, Yahoo! Shopping, ASKUL Corp., and Yahoo! Premium. The Strategic Business segment handles fintech services in PayPay, PayPay Card, PayPay Insurance, LINE Pay, LINE Score, LINE Pocket Money, LINE BITMAX, LINE FX, DOSI, and others. The company was founded on January 31, 1996 and is headquartered in Tokyo, Japan.
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