EcoFirst Consolidated Bhd is an investment holding company. The Company provides management services. The Company has four operating segments: property development, property investment, property management, and investment and others. Under property development, through its subsidiaries, Curah Bahagia Sdn Bhd and EcoFirst Development Sdn Bhd, the Company provides residential and commercial developments. Its portfolio of property investment is held by Pujian Development Sdn Bhd and Tashima Development Sdn Bhd. The property investment segment leases and rents properties. The property management division is represented primarily by Budaya Fokus Sdn Bhd and Tashima Development Sdn Bhd. Its core operations include regulating and managing leasing activities and tenant mix. Together with its joint venture partners, the Company produces and develops organic gaharu produce in a 1,000-acre plantation land in Desaru.