SUL fundamentals

Super Retail Group Ltd. engages in the retail and distribution of auto parts, tools, sports equipment, and apparel. It operates through the following segments: Supercheap Auto (SCA), Rebel, BCF, and Macpac. The SCA segment retails auto parts and accessories, tools and equipment. The Rebel segment is involved in retailing sporting equipment and apparel. The BCF segment refers to retailing boating, camping, outdoor equipment, fishing equipment, and apparel. The Macpac segment is associated with retailing apparel, camping, and outdoor equipment. The company was founded by Reginald Allen Rowe and Hazel Rowe in 1972 and is headquartered in Strathpine, Australia.