WildBrain Ltd. engages in the production and distribution of content, television, and consumer products representation. It operates through the following segments: Content Business, Television, and Consumer Products Represented. The Consumer Products Represented segment includes representation of internal and third-party brands. The Content Business segment includes production and distribution of content business, including its own production of its own proprietary content, third-party production service work, distribution of proprietary, and third party content and licensing royalties from its owned IP and brands. The Televsion segments deals with television broadcasting. The company was founded by Charles William Bishop, Steven Graham DeNure, and Michael Patrick Donovan on February 12, 2004 and is headquartered in Halifax, Canada.
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