Kelly Criterion: Why YOLO Trading Fails

The Kelly Criterion is a formula that calculates the optimal bet size based on known probabilities that maximizes gains while minimizing ruin... or not getting “rekt”.

When we read social media and see infographics of "if you had just invested all your money into THIS you'd have THAT MUCH" it is tempting to dream about how rich we could be just betting BIG. Unfortunately in the real world statistics tell us that this is rarely the truth. However, statistics can tell us what we should do...