DoctorFaustus

Pinterest; The Digital Magazine Shop and the Creator's Window

Long
NYSE:PINS   Pinterest, Inc.
Disclaimer
This is in no way, shape or form, fluid and function, an analytical, qualitative or intelligent compte rendu. There is absolutely no financial advice here because the only financial advice I can give is to research, research, and research. The purpose of this analysis is to serve as an example of an investigation into a company's background, fundamentals, and assets through various lenses to determine what is a good potential investment. The function of this write up is to serve as an educational resource for investors looking to understand how to find good investments. So read and learn this analyst's view on a company that might just be the Web3.0 portal for the independent digital storefront.


OP-ed
Once upon a time, the world existed in homely Mom & Pop shops and cash. Then came checks and bigger box stores at the urban center. Eventually malls and credit cards spread across the American landscape. With the arrival of the digital age came the evolution of digital payments services, a world in which PayPal reigned supreme. It would take the arrogance of a mayfly to assume that theirs' may rule forever. The fall of PayPal doesn't require a better technology, it requires endless cheap competition chipping away at a dominant market share until they are left starving to death. Where the marketplaces have moved from the corner storefront to a digital space, so too shall it evolve. Facebook attempted breaking through the marketplace-walls, by forming their own discarding carcass of a storefront. Etsy, the birthplace of the digital artisan, has squarely failed to curate the delicate and high quality flair that buoyed it, and supremely failed at creating a central space for the small name-high quality branding that infinite individuality offers.

Pinterest has no where to go but up. Any classic business owner will mimic the prime directive of store-fronts, "Get the customer in the door". COVID brought all the customers to the door, throwing more eyes (and wallets) at phone and computer screens instead of window displays. Countless small businesses died in the Main Street Armageddon, but destruction breeds creation. Where some might view stale growth, official statistics have failed to predict massive social changes. In 2016, 92% of food grocery was done in-store. Recent statistics show that has dropped to just 60%. COVID might have been the catalyst, and 2016 digital grocery shopping infrastructure was almost non-existent, all of which accentuate the primary thesis.

It occurred to this analyst that one component of the in-store world, and a cornerstone of many American's lives, have failed to make the digital transition successfully: Magazines. Shoppers can enter the store, see the stores ideas on their products, choose to buy or keep looking. This process is the bane of every small child, as they get dragged from store to store. The obvious solution was the magazine, where photographers and designers get to play with the products on a stage of their mind, offering consumers a method for quicker, and wider browsing. While it wouldn't be fair to compare the digital scroll to the afternoons of driving, parking, walking-infinitely repeating, it still sucks. Too many stores create endless mazes on their pages to trap customers in, offering little variety in selection and design ideas (because it is cheaper to consolidate merchandising).

Pinterest is no fool either, their recent push to introduce paid programs for the savvy digital designer's able to get their readers to become shoppers, is indicative of this. A massive 43% increase in sales revenue offers a mindset and early plan. While analyst's might stress their slowing growth in user registration, they misunderstand how much it really means changing those users from viewers to buyers. QVC was under the radar, until it became the most important marketplace for the American woman aged 35-60. The exact demographic Pinterest excels in.

PayPal sought to transition from payments to platform, this was their chance to compete against Facebook (who are now competing against the DOJ). PayPal has lost it's crown of digital payments provider, even if they can't feel the space between, the blade is falling. It is this analyst's view that Paypal was possibly short attacked to prevent the business transaction, as short volume significantly ramped upon during and after the announcement of planned acquisition, which resulted in a decrease in Paypal's stock price, and their ability to adequately complete a stock-acquisition.
www.nakedshortreport.com/company/PYPL

And yet this isn't the Pinner's first tango with a possible takeover. Microsoft tried to buy Pinterest for $51 billion in early 2021 (www.ft.com/content/f...fb-a9f6-54c8222680fe). Unsurprisingly, Microsoft's name came up against in a "Heard on the Street" Newsline about a possible renewed bid in an attempt to find a social platform to harvest and combine with the rest of the cartel's holdings. But it isn't with Microsoft that Pinterest belongs. In truth, Microsoft would kill the best part of the platform, and Paypal don't bring anything to the table for Pinterest either.

This analyst believes there are 2 golden standout opportunities for Pinterest:

First, Netflix could be the right home for Pinterest, if anyone is to buy them out at all. Should this analyst's research into the television and movie production business is any indication, and if any reader has watched a few episodes of Netflix's "The Movies that made us", Netflix didn't have to do much to win other than just give creator's money. It hurts to imagine that it was that simple, but too many masterpieces have had serious problems of financing. While "Squid Game" might be an absolute treasure for Netflix, South Korea, Netflix pops out some real bangers like . Investors favouring diversification know the strength of many small bets; the wins carry all the losses by far. Netflix has the capital and the capital ideology to carry a major transformation project on Pinterest's network, all while giving creators the hammers and nails they need.

Second, Pinterest rotates harder into their evolution and form a grass-roots network. In the simplest terms, many failed Microsoft acquisitions of 2020 and 2021 are gems of social networking that can all thrive together. Discord is the standout name of the bunch, and the one that can shine brightly with Pinterest. Gaming is a lifestyle, fact. Gaming is a massively growing business, fact. Gaming is going to get bigger, both inside and outsider of the Metaverse, fact. Discord is a great voice communication app that allows communities to self-form and self-govern in the audio and chat-room space. Discord serves abound for every celebrity, serving as an integral component to their digital existence, likewise with their Youtube, Twitter, Twitch, etc., profiles. None of them have a real digital store-front/designer space for their gaming brands, or for anyone's gaming brand. This is just the lowest hanging fruit as well. Martha Stewart owned the housewife's eye from design, products came later.

Pinterest isn't just a social network, and in many ways, it will struggle to maintain itself as a social network even if were to try. Web 3.0 isn't the evolution of big brands into bigger and cooler looking "hacker" brands. Web 3.0 is the evolution of Web 2.0 into a smoother, more digital individual-actualized space; meaning any space that allows itself to be a piece of the machine, rather than the machine, can start to shine. In this regard, Pinterest can, and will excel. Pinterest allows the viewer control over their own board, offering them mediated order to the endless digital magazine, while offering creators a space to just, visually amaze. This is why PayPal shouldn't take-over Pinterest; because PayPal doesn't bring anything special to Pinterest because PayPal isn't special, Pinterest is… for now.



Some sources for statistics/graphs since TradingView still hasn't added picture in-lining.

startup-port.com/blo...ends-us-2017-beyond/
www.statista.com/sta...the-us-during-covid/
sites.psu.edu/siowfa...s-in-store-shopping/

Disclaimer
This analyst has absolutely no shares of Pinterest at this time, but if this price lasts too much longer and other investments resolve accordingly, and depending on the market tones, that could change.
Disclaimer

The information and publications are not meant to be, and do not constitute, financial, investment, trading, or other types of advice or recommendations supplied or endorsed by TradingView. Read more in the Terms of Use.