SODA longer term out look?

Beautiful accumulation phase. This stock likely will go higher from here longer term. At least to $29 as that's old support new resistance.
Stan J said "Motley fool sold SODA and they hardly ever sell"

My issue with going LONGER TERM bullish is here just fundamentals. No one I know has a Sodastream ?? Great product, easily copied... expensive hard to sell USEFUL but overall tough for me to buy here.