YES BANK Ltd. is a holding company, which engages in the provision of commercial banking and financial services. The firm offers client focused corporate banking services, including working capital finance, term loans, specialized corporate finance, trade and transactional services, debt capital, cash management, treasury services, investment banking, and liquidity management solutions. It operates through the following segments: Treasury, Corporate/Wholesale Banking, Retail Banking, and Other Banking Operations. The Treasury segment includes investments of all financial markets activities undertaken on behalf of the bank's customers, proprietary trading, maintenance of reserve requirements, and resource mobilization from other banks and financial institutions. The Corporate/Wholesale Banking segment provides lending, deposit taking, and other services offered to corporate customers. The Retail Banking segment offers lending, deposit taking, and other services offered to retail customers. The Other Banking Operations segment represents para banking activities including third party product distribution and merchant banking. The company was founded by Rana Kapoor and Ashok Kapur on November 21, 2003 and is headquartered in Mumbai, India.