This is a classic situation where fear, uncertainty and doubt all come together. The situation with ULTA is critical on the weekly and exposes opportunities on lower time frames.
This educational screencast is I hope useful in showing how price action can be assessed from various perspectives. It is now pretty late in the game to short ULTA. See ULTA - Journey South ? (from 20th Nov 2018).
I expect FOMO bulls to rush into ULTA, fighting for a few crumbs! LOL. That expectation is based only on human psychology. Make no mistake, it is...
