If Snap's earnings exceed expectations, Facebook, Pinterest, and Twitter will get a boost, making it a good place to buy some options. Because of anti-trust concerns, the stock has been trading at a low level. Long-term users will continue to grow, and the advertising business will grow in e-commerce, as offline stores are closing and all retailers will increase online advertising spending. With the November shopping season approaching, it's likely that Q3 results will be underestimated. In addition, pay particular attention to Snap's after-hours report on Oct 20. If it exceeds expectations, it will reflect higher social media advertising revenue, with Facebook, Pinterest, Twitter and other social media sectors taking a boost. FB can buy short-term options, depending on the variable option contracts in the options chain. Of course, it is not recommended to buy options, in case the Snap financial report thunderstorm will lose capital, so generally not recommended for beginners to invest in options!