JAKKS Pacific, Inc. engages in the design, development, and sale of toys, consumables, electronics, kids indoor and outdoor furniture, and other consumer products. It operates through the following business segments: Toys and Consumer Products and Halloween. The Toys and Consumer Products segment includes action figures, vehicles, play sets, plush products, dolls, electronic products, construction toys, infant and pre-school toys, child-sized and hand held role play toys and everyday costume play, foot to floor ride-on vehicles, wagons, novelty toys, seasonal and outdoor products, kids indoor and outdoor furniture, and related products, and makeup and skincare products. The Halloween segment markets and sells Halloween costumes and accessories and everyday costume play products. The company was founded by Stephen G. Berman and Jack Friedman in January 1995 and is headquartered in Santa Monica, CA.